The 1950s and 1960s were the heyday of the great British seaside holiday, with thousands of hard-working families flocking to beaches in Blackpool, Rhyl, Scarborough, and Skegness. Their annual trip to the seaside meant boom time for B&Bs, guest houses, and hotels, while many filled holiday camps such as Butlins or Pontins.
It is surely no coincidence the glory days of the great British seaside holiday ended around the same time The United Kingdom joined the European Economic Community in 1973. Since then—and largely due to the availability of cheap package tour holidays to Europe—our seaside resorts have fallen on hard times.
“One-in-five more likely to consider UK holidays or short breaks.”
Many former holiday destinations have struggled in recent decades, but that will soon change, all thanks to Brexit.
The United Kingdom is leaving the European Union, meaning that British people will need to pay more to holiday in Europe. This, plus the fall in the value of Sterling, and the likely reintroduction of mobile roaming charges will mean more people choosing to holiday at home in the UK.
Market research firm GfK found that “one in five (20%) of people are more likely to consider UK holidays or short breaks, rising to 30% for higher income groups.”
About Bed and Brexit
Founded in June 2016, Bed & Brexit have invested in 100 bed and breakfast properties in ten of our most popular British seaside resorts:
Great Yarmouth (5)
Opening our doors in March 2019, Bed & Brexit guest houses will offer British families a traditional seaside holiday experience including affordable accommodation and a full English breakfast of bacon, bangers, black pudding, and fried bread. (NB: Continental breakfast option not available.)
Stay at home, not in Europe
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